India has the second largest population of this planet, ranked third in the annual World GDP contribution and soon it would become the 5th largest economy in the world. With so much advancements taking place, still almost a quarter of the working population is in extreme or moderate poverty. Also, by 2019, India will have 18.9 million unemployed people. Now this is a serious issue, the jobs scenario in India is worrying.
To address this gap at the level of Delhi, Ank and Wingify Foundation have come up with project Unnati, that aims to empower young girls and women with job ready skills. ANK is one of the best NGO working in the area of Skill Development since 2002.
In our baseline survey we found that at one side there is a huge number of Beauty Parlors, Fashion Boutiques, Garment Manufacturers etc. who badly need trained manpower to work and on the other side there is a huge number of unemployed females in the community. To bridge the gap ANK India partnered with Wingify Foundation to set up a high end training center exclusively for women. This woman empowerment initiative by ANK is one of its kind in the area.
The project has Skills training courses in beauty and fashion designing for younggirls and married women. With a dedicated and fully equipped and furnished trainingcenter in SamaypurBadli,New Delhi, our vision is to build a platform for learning andemployment opportunities for women of the nearby communities.At present, 80 women are enrolledat the project for basic beautician and fashion design courses. The courses are cutting edge which shall impart hands on skilled training in fashion designing and beauty and basic entrepreneurship inputs to these beneficiaries. This is aimed at making not only these girls and women skilled at the job but also to infuse them with the necessary confidence and awareness to make entrepreneurship forays and self-employment opportunities if they want to.
Beyond their skills training, the center alsoprovides a platform for the trainees to connect with prospectiveemployers. The students at the center are girls and young marriedwomen who are looking for opportunities to augment their householdincome. With a growing market demand for trained beauticians andfashion product assistants, this skills training program is a real opportunityfor many women seeking financial independence and supporting them to contribute towardsfamily earnings. ANK as a credible NGO, we follow the best practices.
Our overall goal beyond these skills is to delay the early age of marriage for the young girls and also make each of them contributing and conscious citizens of the country. We wish to create perfect role models for woman empowerment by ANK in Delhi.
ANK is a professionally managed credible organization and our training centers are run by professionally trained teaching staff, coordinators and support team who ensure effective learninggoals, and provide industry exposure through workshops and interactivesessions with experts.
There is a process which the beneficiaries go through to ensure that there is a strong focus on income generation post the training. Constant counseling and extra curricular learning are given importance so that the overall goal of positive change is achieved. We follow the SOP for all our skill development intervention. At ANK, we follow the best practices from starting and till the end of the program and even after the beneficiaries’placements we have a very stringent and robust process in line.
We connect our students with credible industry leaders, employers, to motivate,encourage, and offer employment opportunities to work, learn and growprofessionally. The skills they are taught ensure that there are various options of employment available to them in their respective verticals. Also, we very much focus on the local placements of our beneficiaries, so that they do not have to travel much.
Social Structure at Samaypur, Badli, Delhi
The program consistsof courses on Fashion Designing and Beautician for the underprivileged women or financially backward girls who wants to learn and improve their respective lifestyles but couldn’t because of the family pressure, patriarchy and many other similar factors which are holding them down. This program started this year, 2019, in the month of February, where the team members of ANK did mobilisation in the backward colonies/ slums like MCD colony, Raja Vihar, Sanjay Colony, Bhagvanpura, Nivaspur, SamaypurBadli, etc. in order to make the underprivileged women aware of the fact that they are providing free training for 4 months in the field of Beautician and Fashion Designing. The team interacted with the girls and their families and convinced them to enrol for the same courses in order to improve their lifestyles.
In the Fashion Designing course, the first batch includes the ones who are starting from the scratch, those who do not know how to use the sewing machine or how to measure length using rulers whereas second batch includes the ones who are honing/enhancing their skills and already know the basics of Fashion Designing.
In the Beautician course, there are also two batches irrespective of their skills. The students basically learn about the cosmetics and how to use them in a beauty parlour. Most of the controversy arises in this course as the students’ family doesn’t allow their children to enrol for the same. But despite all these controversies Girls do come and excel in this field.
Our beneficiaries enrolled at ANK smamaypur badly center learn not only Fashion Designing and Beautician course but also some lessons that are vital for them to survive and fight against the forces that are holding them back.